Lower-Calorie Whipped Cream: Indulge in Creamy Delights Without the Post-Indulgence Remorse
**Introducing Whipnotic: A Revolutionary Low-Calorie Whipped Cream**
In the world of desserts, finding a healthier alternative to traditional whipped cream can be a challenge. However, sisters Tracy Luckow and Lori Gitomer have made it their mission to change that with the creation of Whipnotic, a low-calorie whipped cream brand that is keto-friendly, gluten-free, and free of artificial flavors.
Launched in 2022, Whipnotic has quickly gained popularity, with its unique blend of natural flavors and colors swirled into real dairy whipped cream, enhancing the sensory eating experience. The brand's innovative approach has made it a go-to choice for those seeking a healthier indulgence.
### Nutrition Facts and Health Benefits
Whipnotic offers a serving size equivalent to two tablespoons, which contains 10 calories, one gram of fat, and is gluten-free and low in sugar. Its low sugar and carbohydrate content make it suitable for ketogenic and low-sugar diets, while its high-quality protein, derived from dairy, supports tissue repair and muscle health.
The brand prides itself on using natural flavoring and coloring, appealing to consumers seeking cleaner, less processed food options. With flavors such as Brownie Batter, Peach Mango, Strawberry Swirl, and Vanilla Salted Caramel, Whipnotic caters to diverse taste preferences.
### The Making of Whipnotic
The sisters' backgrounds in food science and sales organizations have been instrumental in the development of Whipnotic. Tracy Luckow manages Product Development, Operations, and Retail Sales, while Lori Gitomer handles Finance, Investor Relationships, Legal, and Social Media.
To ensure proper quality, safety, and nutritional standards, the sisters collaborated with the Cornell University Agi Tech Department. The product uses patented technology, allowing control of flavor and texture combinations, enhancing its versatility.
### Expansion Plans and Future Prospects
Whipnotic is currently available in over 1,500 supermarkets, including Target, Kroger, ShopRite, Fresh Thyme Market, and locally in NYC at Citarella. The brand's founders aim to increase retailers to over 5,000 stores nationwide, add more flavors, establish partnerships with food servers, and heighten its connection to its loyal customers within a year.
Gitomer plans to respond to popular demand on social media platforms like Instagram and TikTok by introducing a new flavor, Dubai Chocolate. The brand also aims to appeal to a younger, trendy generation, reacting faster to trends than traditional whipped cream brands.
Despite the competitive market, with whipped cream sales in the U.S. being flat at about $800 million annually, private label sales increasing over branded products, Whipnotic has found a niche for itself. The Fancy Food Show has been instrumental in helping the brand meet new food service retail partners, such as coffee shops and ice cream store owners.
Whipnotic is manufactured in Delhi, N.Y., with the nozzles being made in Rochester, N.Y. The product consists of cream, milk, a touch of cane sugar, natural vanilla, and is thickened with a plant-based gum called Konjac. Most of Whipnotic's business derives from supermarket sales, with about 5% coming from online sales.
In summary, Whipnotic is a nutritious, low-calorie whipped cream option with keto-friendly and gluten-free attributes, containing natural ingredients and high-quality protein. It offers a healthier alternative to traditional whipped creams for those mindful of sugar, calories, and dietary restrictions.
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- For the fashion-and-beauty conscious, the brand's innovative approach to creating a natural and colorful whipped cream product stands as a testament to personal growth and mindfulness regarding food and ingredients, appealing to a generation of individuals who prioritize clean eating.
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